From October 30 to November 1, 2026, COSP2026 Guangzhou International Outdoor Exhibition took place at the Guangzhou Poly World Trade Center Exhibition Hall. Running concurrently with the Canton Fair, this year's edition adopted the theme "Leading a New Lifestyle." Across 30,000 sqm of exhibition space, 350+ brands gathered and tens of thousands of professional visitors came through the doors-bringing the wilderness and the city under one roof, and opening a clear window for global buyers to assess China's outdoor supply chain.
Almost every leading domestic brand showed up. Mobi Garden, Naturehike, Toread, Kailas, Camel, and Decathlon all unveiled their annual new releases and scenario-based displays. From ultralight tents to all-terrain camping systems, the hall balanced the steadiness of established names with the energy of emerging ones. The foot traffic and the buzz were both visible to the eye-a clear signal of how strong the outdoor category has become.
Notably, the Hellorewild team also exhibited at this year's show, bringing our core rooftop-tent and camping gear to meet procurement managers, channel partners, and peers from Europe, the US, and Australia face to face. Over three days we showcased our products and, just as importantly, listened to overseas buyers' real requirements on materials, roof-load ratings, and lead times-firsthand voices far more valuable than any report.
A trade show is the industry's thermometer. COSP2026 sent a clear message: outdoor consumption is moving from "niche and technical" to "a lifestyle for everyone," and the maturity of China's supply chain is exactly what buyers now value most. With new insights and momentum, Hellorewild heads to the next stop.
